Shake, By Samantha™ Trademark Usage Policy:

 

1. Our Trademark

• The Shake, By Samantha™ brand and logos are key business assets of Shake, By Samantha™. They distinguish Shake Dance Fitness programs and products globally.

• Trademarks are registered in Class 21, Class 25, and Class 41 (household goods, clothing, education/fitness services).

• Trademark use should clearly indicate the source of the programs and not be used for unrelated programs or products.

• Questions about usage should be directed to: samantha@shakedancefitness.com.

 

2. Who may use the trademark

• Only those licensed by Shake, By Samantha™ may use the trademark.

• Users and enthusiasts should report any unauthorised use immediately.

 

3. Trademark usage rules

A. Always use a trademark notice

• Use ™ after the trademarks in all printed materials and advertising.

B. Always use the trademarks distinctively

• Capitalise the first letter: “Shake, By Samantha™”

• Options: Shake, By Samantha™, Shake, By Samantha™(italics), Shake, By Samantha™ (underlined)

C. Always use a trademark disclaimer

• Example: “Shake, By Samantha™” and the Shake logos are trademarks of Shake, By Samantha™ Used under license only.

D. Never alter the trademarks

• No changes to graphics, colours, spelling, hyphens, or combining words.

E. Never use trademarks on merchandise

• Only Shake or authorised partners may use Shake, By Samantha™ on merchandise (clothing, DVDs, equipment, etc.)

F. Use of the Shake, By Samantha™ logo

• Licensees may use the logos exactly as provided for advertising/promoting programs and services.

• Logos cannot be altered, combined with other logos, or used on merchandise without written approval.

 

4. Summary of prohibited uses

• “shake” (lowercase “s”)

• Altered forms (e.g., “Shakey”)

• As a verb (e.g., “once you Shake, you’ll never stop”)

• As a noun (e.g., “Shake is my favourite exercise”)

• As a trade or company name

• On merchandise

• To advertise programs/products not affiliated with Shake, By Samantha™.

 

5. Important note

• The policy is educational only, not legal advice.

• For legal questions about trademark use, consult a lawyer.